Our Ethics
At GAIA Insights, ethics are not just a requirement—they are a reflection of who we are. As a modern, inclusive, and environmentally conscious company, we believe that integrity, respect for human rights, and responsible business practices are non-negotiable foundations for meaningful impact.
We operate with transparency and accountability, not only because it’s the right thing to do, but because it aligns with our deep-rooted commitment to people, planet, and purpose. Our ethical standards guide every decision we make—how we lead, how we collaborate, and how we contribute to a more just and sustainable world.
As a proud certified B Corp®, GAIA Insights holds itself to the highest standards of ethical conduct. Our policies are more than just formalities—they reflect our values in action. They guide how we do business, how we engage with partners and communities, and how we protect people and the planet.
We invite you to explore the principles we live by:
A purposeful act or extension of kindness to another is never wasted, for it always resides in the hearts of all involved in a chain of love.
Molly Friedenfeld
Living Our Values Beyond Business
Ethical business practices are just the beginning. For us, integrity also means taking responsibility for our broader impact—on society, future generations, and the natural world. That’s why giving back isn’t an afterthought—it’s a natural extension of how we live our values every day.
Giving Back
At GAIA Insights, we believe in giving back—to people, to the planet, and to movements that shape a better future for all. That’s why we donate a percentage of our annual revenue to causes we deeply believe in.
While we work with corporate leaders today, we’re also thinking about the leaders of tomorrow. Every child deserves a chance to thrive, no matter where or how they grow up. That’s why we support organizations that uplift children in need and protect the health of our planet—so the next generation inherits a world worth leading.
Causes We Support
We proudly donate to organizations that align with our values of People, Planet, and Purpose. If one of them resonates with you, we invite you to support them too.
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Coral Gardeners
Reviving coral reefs through cutting-edge restoration and local empowerment. Together, we restore the ocean, one coral at a time. -
PLAN International
Advancing children’s rights and gender equality worldwide—because every child deserves to shine. Together, we are transforming lives. -
SOS Children’s Villages
Providing family support, education, and care to children across 130+ countries—because no child should grow up alone. Together, we lay the foundations for a brighter future. -
The Ocean Cleanup
Harnessing technology to rid our oceans of plastic and protect marine ecosystems for generations to come. Together, we can rid the oceans of plastic. -
WeForest
Driving global reforestation by planting trees, regenerating ecosystems, and working with local communities. Together, we engage in reforestation for people, nature and climate. -
World Wildlife Fund (WWF)
Safeguarding biodiversity and natural habitats while tackling climate change and global conservation challenges. Together, we sustain natural resources and biodiversity.